Final Film Poster

Poster Designs:

Poster Design 1:

 This film poster would have an image of the villains eyes 'starring' at the audience. The pupils will be red to show he is the evil character and the glasses is used to make him look older. The glasses will also be tinted blue in order to show a reflection of a computer screen in his glasses to indicate the narrative. The Facebook add icon will use the bold colours as background image to further illustrate the narrative: the dangers of social networking sites. The background colour of the poster will be black to draw focus on the evil red eyes. The title of the film will be in BOLD red letters in order to grab the audiences attention. Just below the title we will have the tagline so the audience can read the title then tagline and hopefully understand what the film is about and remember it. At the bottom of the poster will be the billing blocks in order to make it authentic along with the names of the actors at the top.  

Poster Design 2:

This poster design is similar in that it uses the same concepts of the eyes and the colour scheme however, instead of a Facebook add icon at the bottom of the poster it will be a young girl on her computer. The eyes are there to look as though he is looking over her which raises current issues in today's society such as internet safety and hopefully be interesting to the target audience. The title and the tagline will be right at the top of the poster so that the audience can identify the picture with the title immediately and therefore remember where they saw it. The poster at the moment looks quite plain however, with the black background it will make the girl and the eyes really stand out. 

Poster Design 3:

This poster will have a black background in order to draw direct attention on the villains eyes in the film. The Facebook add icon will be faint so it will not take the attention away from the eyes but  still be there.   The title will be in a mixture of capital and small case letters in order to make it stand out and look more interesting for young people. The tagline will be just below the eyes, splitting up the texts which young people may prefer as the writing will appear to be less when broken up. The actors staring in our film are unknown, it is therefore appropriate to leave the names of actors at the bottom as they are not famous names that would usually get highlighted in a poster.







After asking several people what poster they preferred, the majority of people said 'Poster Design 3', it was popular due to the idea of the texts being broken down, the subtle picture of the Facebook add and the colour scheme. The 'Poster Design 1' was not as popular as many people thought that the background image would be much suited in light colours rather than big bold ones as it would take the attention away from the eyes which was the main focus to entice the younger audience. The 'Poster Design 3' was very popular however it did not get as many votes because people thought the picture of the girl was too small making the poster look plain although they liked the idea of the eyes looking over her. 

Tag Lines:

'People aren't always who they seem.'

This tagline is very sinister but interesting at the same time, it is simple and short which makes it easy to read for passers by which will stick in the audiences minds as they are walking past. The use of the word 'aren't' clearly shows the target audience is young which will help entice them into watching the film. In addition, the tagline complements the title of the film 'Deception' which makes it catchy and easier to remember. The tagline is not clever with words and therefore may not be that memorable for some however from audience feedback it is the one that everyone liked the most and we therefore decided to use this one. 

'How safe are you?'

The question in the tagline is to get the audience engaged with our poster. The question 'How safe are you?' draws the audiences attention is wondering how 'safe' they really are and makes the wonder what is making them not safe therefore making them want to watch the film. This tagline is very effective in that it is directly speaking to its audience and it is to make the feel as though they need to watch it. In addition, this tagline fits into our thriller theme of the poster however it does sound a little too education though the use of the word 'safe'. The word safe personally reminds me crossing the road safe which completely misses out the true meaning of our short film although it does fit in well with the title 'Deception'.

'Lie. Live? Learn!' 

The power of three is a very common technique for a tagline and is used to make it catchy and memorable to the audience. The three words ultimately sum up the whole film. 'The lie' is literally like the film when the predator deceives his online victims. The 'live?' questions whether or not the audience will fall for his tricks and sadly end up like one of his victims in the film. Lastly 'learn' is to indicate the educational purpose of the film and the audience will hopefully come away being fully aware of the danger online which delivers a lot of information about the film. The use of punctuation marks really emphasis on the words Live and Learn to highlight the message in the short film. However, the title of our film is 'Deception which does not complement it at all. Our poster however is focusing on the thriller aspect, this makes this tagline a little inappropriate for its target audience and therefore may not be a good idea to use.

After getting feedback from people, I found that 'People aren't always who they seem.' and 'Lie. Live? Learn!' were the most popular. The use of the power of three really made them interested however after telling them my poster was aimed at young people they tended to change their mind and go for 'People aren't always who they seem' as they thought it would appeal more to them with the use of language 'aren't' they thought would make the audience engage better with my poster. The tagline 'How safe are you?' was found to be very boring and didn't really get noticed. Audience feedback for my tagline was really useful in that I could find out what people preferred and what would help gain a wider audience along with constructive criticism about what I could change and what what was good. 

Film Poster (Planning)

Our short film is targeted at 15-25 year old's, however the poster will be aimed at 14-19 year old's within that wider bracket. The poster will be used to entice the audience and hopefully raise enough awareness for our film. The reason for targeting the lower age range is due to the genre our film poster will be highlighting. Our short film is an educational thriller, we decided to concentrate on the thriller aspect for our poster due to the conventional use of film posters. Visually, we will communicate the thriller genre through the colours and images. The colour scheme of the poster will be black and red to show the film is about danger. The images will give a clearer narrative, by using a close up of the perpetrator's eyes coloured in red will show the audience he is the evil villain, whilst a subtle imagine of a Facebook Add Icon in the background indicates to the audience that the film has something to do with social networking sites.